Few people have dominated the headlines this week like Dylan Mulvaney.
From having their face plastered across the iconic Bud Light can to becoming the most popular figure in female sportswear, Mulvaney, a 26-year-old biological man identifying as female, has captured the curiosity and contempt of many across the country.
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CAITLYN JENNER BASHES ‘WOKE’ NIKE FOR DYLAN MULVANEY PARTNERSHIP
Mulvaney is a content creator-turned-transgender icon looking to provide comfort and inspiration for other transgender people, especially the youth.
Growing up as a “theater kid” in San Diego, Mulvaney said it can be frustrating for LGBT youth.
“I didn’t have that open and vulnerable creator or role model growing up,” Mulvaney said in a 2022 interview. “Four-year-old, 8-year-old, 15-year-old Dylan, they didn’t have a ‘me’ to go on TikTok. … But I want to be that for my younger self.”
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Mulvaney attended the University of Cincinnati’s College-Conservatory of Music to study musical theater and graduated in 2019.
After graduation, Mulvaney began auditioning for roles and performing in various works before eventually landing the role of Elder White in the Broadway musical Book of Mormon and touring the country.
Then the pandemic hit, the tour stopped, and Mulvaney was forced to return to the home of a “very conservative family.”
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It was during this time, when so much of the country was locked down and locked away, that Mulvaney discovered the two things that caused the former musical star to rise to fame: a transgender identity and TikTok.
“When the pandemic hit, I was doing the Broadway musical Book of Mormon. I found myself jobless and without the creative means to do what I loved. I downloaded TikTok, assuming it was a kids’ app. Once I came out as a woman, I made this ‘day one of being a girl’ comedic video. And it blew up,” Mulvaney recalled in September.
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“I really don’t know another place online like TikTok that can make a creator grow at the rate that it does. Some of these other apps really celebrate perfection and overediting and flawlessness. I think with TikTok specifically, people love the rawness. They love people just talking to the camera. I try to approach every video like a FaceTime with a friend.”
Mulvaney’s “Days of Girlhood” series exploded on social media. Leftists celebrated it for being a helpful and in-depth look into a person’s transition, and conservatives mocked and ridiculed it as a delusion personified to the highest degree.
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Mulvaney recognized the series, which launched in March 2022, had gone beyond viral and ran with it.
“I decided to [make the series] for every future trans person and current trans people that need answers. And I also try to approach everything with empathy and comedy,” Mulvaney said. “I think that has really set me apart from some of the other trans creators on the app, because I’m trying to show the trans joy and not just the hardships of transitioning.”
Mulvaney, armed with newfound fame, would meet celebrities and leaders to discuss the transition and the series.
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President Joe Biden met with Mulvaney to discuss transgender rights in the country, and actress Drew Barrymore got on her knees and hugged Mulvaney on Barrymore’s syndicated talk show, DREW, to celebrate Mulvaney’s 365th day as a “girl.”
When “Day 365” hit on March 13, Mulvaney’s fame, influence, and coverage exploded as major sponsors began to back the content creator.
Charlotte Tilbury, MAC Cosmetics, Mugler, and Kate Spade all partnered with Mulvaney, but the internet almost broke April 1 when the face of arguably the most famous transgender figure on the planet appeared on a can of Bud Light.
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Dressed like Audrey Hepburn from the film Breakfast at Tiffany’s, wearing a black dress, black gloves, hair updo, and necklace, Mulvaney posted a promotion video carrying five Bud Light cans.
“I kept hearing about this thing called March Madness, and I thought we were all just having a hectic month,” Mulvaney said while cracking open one of the iconic blue cans. “But it turns out it has something to do with sports, and, I’m not sure exactly which sport, but either way, it’s a cause to celebrate.”
“This month, I celebrated my ‘Day 365’ of womanhood, and Bud Light sent me possibly the best gift ever … a can with my face on it,” Mulvaney added.
Conservative backlash to the content creator’s partnership with Anheuser-Busch was fast and furious.
A boycott of all Anheuser-Busch products was demanded by key political figures on the Right.
Country music star Travis Tritt announced that he would be dropping all Anheuser-Busch products from his tour, and Kid Rock used a submachine gun to unload his frustrations on a few unfortunate cases of Bud Light. Fellow country singer John Rich took to Twitter to ask fans which beer should be used in his bar instead of Bud Light.
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Less than a week later, Mulvaney made a partnership with Nike public in an Instagram post that saw the content creator modeling leggings and a sports bra.
The post contained four pictures of Mulvaney showing off the women’s sportswear.
“Home for a moment and leaning into cozy workout wear life with @nikewomen’s newest Zenvy leggings and Alate bra!” Mulvaney captioned the post. “They’re so comfortable and buttery soft, perfect for workouts and everyday wear! #feelyourall #teamnike #nikepartner.”
Former Olympic swimmer Sharron Davies slammed Nike’s partnership with Mulvaney as “a parody of what women are,” and Caitlyn Jenner called it “a shame to see such an iconic American company go so woke!”
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In less than a year, Mulvaney has gone from a relatively unknown stage actor to the preeminent face of transgender life in America.
The content creator has amassed 10.8 million TikTok followers, 1.7 million Instagram followers, has undergone facial feminization surgery, and amassed a net worth of $1.5 million.
All of those numbers continue to grow, and Mulvaney’s dominance in headlines does not appear to be going away anytime soon.
